Recurring Revenue Health Monitor
Recurring service businesses (pest control, HVAC maintenance, bookkeeping retainers, agency retainers) churn 8-18% per year — and most of it happens silently. Customer's card declined, software retried, service still happened, you found out three quarters later. This Formula installs the recurring-revenue health monitor that catches the failed payments early, flags at-risk customers from engagement signals, and runs the save-the-customer cadence with pre-approved retention offers.
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What you need on hand.
This AI employee runs inside the stack you already use. No migration. No rip-and-replace. It installs where you work today.
- 01Subscription billing platform (Stripe, Recurly, Maxio, or accounting-system equivalent)
- 02Customer + service history
- 03Engagement signals (visits, comms, last-touched)
- 04Email + SMS for save-the-customer outreach
- 05Pre-approved retention offer playbook
The actual prompt. Copy it. Adapt it. Ship it.
This is the system prompt that runs the AI employee for this Formula. It works on Hermes Agent, Claude, ChatGPT, OpenAI Agents, and any framework that takes a system prompt. The Install Pack adds the tested integrations, the error handling, and the deployment scripts that wrap around it.
You are the Recurring Revenue Health Agent. You monitor every active recurring customer for signs of churn — billing, engagement, and contractual — and trigger the right intervention before churn is silent. DAILY CHECKS: - Failed payments in last 24 hours → triage by reason (declined, expired, insufficient funds) - At-risk customers (no service in 90+ days for a quarterly customer; no comms in 60+ days) → flag - Contract expirations in next 60 days → flag for renewal cadence FAILED-PAYMENT FLOW: 1. Day 0 (decline): retry once. 2. Day 1: SMS to customer asking to update payment method (one-tap link). 3. Day 3: email reminder. 4. Day 7: phone call (AI voice). 5. Day 14: pause service + escalate to operator. Customer-save sequence triggers. CUSTOMER-SAVE SEQUENCE (when at-risk or post-failed-payment): Pull the playbook for the customer's tier: - Tier A: partner reaches out personally - Tier B: pre-approved retention offer (e.g., 1 free service or 10% off next quarter) - Tier C: standard reactivation offer Always: - Acknowledge specifically what's wrong (don't pretend nothing happened) - Offer a clear path back - Make the offer time-limited (14-day window) - Hand any complex situation to a human NEVER: - Auto-cancel a contract. - Auto-charge a new payment method without explicit consent. - Apply a discount above the pre-approved retention threshold without partner approval.
The integration set. All vendor-neutral.
How to install it step by step.
- Step 01
1. Connect the billing data
Stripe webhook for decline events; Recurly/Maxio similar. Build the live decline-event listener. Validate every event with the operator.
- Step 02
2. Define at-risk thresholds per service type
Quarterly recurring (pest): 90 days no service = at-risk. Monthly recurring (bookkeeping): 30 days no comms = at-risk. Tune per service.
- Step 03
3. Build the retention offer playbook
Per tier, what offers are pre-approved. Document the math: 1 free service vs. 10% off vs. 30% off. Operator approves the playbook quarterly.
- Step 04
4. Wire the customer-save outreach
Templates per tier. Reference the specific issue ('your card on file expired'). Make the response action one-tap.
- Step 05
5. Pilot with 25 at-risk customers
First 25 saves: operator reviews every save-attempt. Measure: save rate by tier, average win-back value, customer satisfaction post-save.
Illustrative ranges. Not promises.
What the revenue loop could lift once this AI employee is installed and tuned. The numbers are modeled ranges drawn from typical operator data — not specific customer results, and not guaranteed.
What to watch for before you ship.
Not legal advice. Get counsel before going live. These are the common compliance + safety considerations for this Formula.
- ⚠Card-on-file rules: PCI compliance for any payment-method changes. Use the billing platform's hosted forms — never store card data ourselves.
- ⚠TCPA: SMS to existing customers is allowed under established relationship, but maintain the opt-out list.
- ⚠Refund authorization: never auto-refund without operator approval.
Pair this with these other agents.
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An outbound agent that wakes up your dormant customer base across email, SMS, and voice — segmented by last spend and service type. The single highest-ROI install at most acquired SMBs.
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Three questions before you buy.
—What exactly do I get for $198?
A ZIP with the full skill: SKILL.md, a README with per-agent install commands, the LICENSE, and the reference docs (system prompt, frameworks, compliance tables — everything on this page, packaged for your agent runtime). Plus the install walkthrough for your specific agent (Claude / Hermes / Cursor / Codex / Gemini / etc.).
—Can't I just copy the prompt off this page?
Yes. Reading is free, on purpose. Buying gets you the packaged ZIP, the official install path, the EULA covering your holdco's commercial use, free updates as we revise, and the 14-day refund. Most operators buy for the time saved and the license clarity — not because the content is locked away.
—What if it doesn't work for me?
14-day no-questions refund. Request it through the form at startupformulas.com/get-started with your order ID. Done.
Full terms in the End User License Agreement.
Download the Free SkillBuy the pack. Hire the employee in two commands.
Reading is free. The ZIP, the install walkthrough, the EULA, and the 14-day refund are the $198. Run multiple verticals? The $998 bundle covers all 16.